Mike Herrington

VP of Sales and Marketing at i.t.NOW

Mike Herrington is VP of Sales and Marketing at i.t.NOW. He has over 13 years of experience working in Managed Services. Over his 10-year tenure at i.t.NOW he has grown the business from under $750,000 in revenue to over $7.5 Million in revenue today and growing. He has experience in digital marketing, SEO, PPC, email marketing, content marketing, social media marketing as well as direct sales. He knows what it takes to grow an MSP and is excited to share some of the lessons of his experience here on superops.ai. Mike holds a BA in Communications from Brigham Young University in Provo UT.



Importance of reporting in managing your MSP business

There is a lot to keep track of when managing your MSP. You need to make sure that your service offering is strong and that you are consistently meeting SLAs.

Disaster recovery as a service 101

A quality solution for backups is an essential offering as an MSP. Disaster Recovery as a service is a great way to sell those solutions to your clients and make a good margin.

Having trouble pricing a solution per user? Here's what you need to do.

If you’re a managed service provider there are a lot of different ways to price your services.

Building your dream team for your MSP business

It's exciting when your MSP starts to grow. It's even more challenging when you realize that you can't do it all yourself.

Building a rock-solid MSP tech stack

There are a lot of things to think about when starting or growing your MSP. One important topic that shouldn’t be overlooked is building a rock-solid MSP tech stack.

The future of IT — MSP, in-house, or both?

The future is bright for those of us in the managed services (MSP) business.


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